A Policeman who won a house in a previous promotion[Photo :standardmedia.co.ke]
Safaricom has launched a promotion that will reward business owners on its Lipa Na M-PESA and Pochi La Biashara services.
As part of the promotion, all businesses on Pochi La Biashara and Lipa Na M-PESA Business Till will earn 1 point for every transaction of 50 shillings and above that, they receive or payout for the next 8 weeks.
The points will qualify business owners for weekly draws where they could win one of 128 tuk-tuks, monthly draws where they could win one of 16 Isuzu DMAX pickups, or the grand draw where they stand to win one of 8 Fuso Canters.
“Medium-sized firms and small businesses form the backbone of Kenya’s economy accounting for a third of economic output and employing a majority of Kenyans. In recognition, we are celebrating and rewarding all business owners accepting payments on Lipa Na M-PESA and Pochi La Biashara through our Biashara ni Lipa Na M-PESA Promotion,” said Peter Ndegwa, CEO – Safaricom.
The promotion will run across 8 regions including Nairobi, Coast, North Eastern, Eastern, Rift, Western, Nyanza, and Mt. Kenya.
Each of the regions will be awarded 2 tuk-tuks every week, 1 pickup every 4 weeks, and 1 truck at the grand finale.
In addition, all business owners on Pochi La Biashara can redeem their points in exchange for cash at Shs 1 per point. All business owners will also be rewarded with up to 6 minutes of talk time per day for the first three qualifying transactions.
The promotion comes on the back of Safaricom’s increasing push towards M-PESA solutions for businesses, especially SMEs and small businesses.
These include the M-PESA Business Till, the M-PESA Business Super App, and Pochi La Biashara.